Campaign interpretation of a Mermaid-inspired timber villa among palms
A place with a point of view

Belong to
the moment.

The Mermaid story

A nature-led escape at the edge of the Bay of Bengal, built around a simpler kind of luxury.

01 / Our point of view

We don't come to the coast to bring our usual lives with us. We come to remember how good it feels to be part of the world.

Real timber villa deck facing the beach at Mermaid
02 / Made by hand

Shaped by
the place.

Handmade details, reclaimed teak and woven bamboo give Mermaid its easy warmth. Spaces feel lived in and connected to the landscape beyond their walls.

Here, comfort comes with character. Nothing needs to be polished into sameness.

03 / A living landscape

Take only the memories. Leave something growing.

Real garden bungalow immersed in greenery
Among the palms / 01
Real hammock and natural landscape at Mermaid
Room to breathe / 02

“This place is for the moments you don't need to plan.”

04 / The things that matter

Small choices.
Lasting feeling.

  1. 01 / NatureMake room for the garden, the trees and the tide.
  2. 02 / CraftLet hands, materials and local character show.
  3. 03 / TableCook with the ingredients and flavors of this coast.
  4. 04 / TimeGive every guest permission to slow down.